What is Brand Photography?
Brand Photographs are those images which speak to your company’s expertise and embody the very essence of your corporate brand. Brand images make an emotional connection with target audiences while communicating the highest ideals and aspirations of your organization. When executed properly these images will produce what I term as The Wow Factor. For more on brand photography see my post titled "EDITORIAL: The Power of Brand Imagery".
My 20 year background as a marketing communications and branding professional provides me with unique understanding and perspectives when setting out to capture brand images for construction customers. As a result I have found success and recognition with my photography in the construction industry.
Following is a collection of brand image examples pulled from among hundreds of photo shoots for my construction customers. Many of these images have been utilized for websites, print materials, advertising, PR, trade shows, presentations, proposals, magazines, newspapers, large format office prints, and more.
